Information for visitors

About the Festival

  • The festival has been held annually since 2013 and is a popular showcase for microbreweries from the region and abroad.
  • This year, 30 microbreweries will participate, with their experienced brewers preparing more than 100 varieties of beer and specialty brews.
  • The program includes musical performances of various genres and a supporting program for all age groups.
  • The festival is eco-friendly—reusable eco-friendly cups are used instead of traditional disposable cups.
  • The event takes place rain or shine; large tents and plenty of seating are provided.
  • The event will be hosted by Petra Dorazilová and Honza Václavík.
  • You can also follow the event on our Facebook and Instagram.
  • Audio, video, and photo documentation may be recorded during the event for the purpose of promoting the festival and the city of Nový Jičín.
  • Participants must adhere to the contest rules, and the organizer reserves the right to change the program and vendors.

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TRAFFIC INFORMATION AND PARKING

BUS:

Bus stop Nový Jičín, bus station. The square is 200 metres away. You can find the connection using the IDOS timetables.

Special bus services will run on Saturday, June 20, 2026. Bus services are provided by Koordinátor ODIS s.r.o.

Special public transport bus services:

  • Line 602 in the direction of Hřbitovní - departure from the bus station at 11:15 p.m.
  • Line 603 in the direction of Loučka - departure from the bus station at 10:00 p.m. and 11:45 p.m.
  • Line 604 in the direction of Kojetín - departure from the bus station at 10:30 p.m.

Special suburban bus connections:

  • Line 621 towards Libhošť, Příbor-Prchalov, Skotnice, Příbor - departure from the bus station at 11:50 p.m.
  • Line 665 in the direction of Nový Jičín-Žilina, Životice u Nového Jičína, Mořkov - departure from the bus station at 11:50 p.m.
  • Line 690 in the direction of Rybí, Štramberk, Závišice, Kopřivnice - departure from the bus station at 11:45 p.m.
  • Line 697 in the direction of Nový Jičín-Bludovice, Nový Jičín-Straník, Hostašovice, Hodslavice – departure from the bus station at 11:50 p.m.
  • Line 625 in the direction of Šenov u Nového Jičína, Kunín rest. – departure from the bus station at 11:50 p.m.
  • Line 908 in the direction of Nový Jičín - Starý Jičín, náměstí - departure from the bus station at 11:50 p.m.
  • Line 987 towards Hodslavice, Hostašovice, Krhová, Valašské Meziříčí – departure from the bus station at 0:15 a.m.

Contact for passengers in case of need or questions: 597 608 508.

TRAIN

Train stop Nový Jičín - město. Cross the road towards the bus station and continue to the square. Use the IDOS timetables to find the connection.

PARKING: 

On the day of the Beer Festival, parking will be free throughout the city.

ENTRANCE TO THE SQUARE (ONLY FOR PERFORMERS, BREWERIES, GASTRO AND ACCOMPANYING PROGRAM)

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HYGIENE

Restrooms and Sanitary Facilities


A sufficient number of regularly cleaned restrooms will be available throughout the festival.

Public "ceramic" toilets:

  • Úzká Street (between Žerotín Castle and the Bikemania Shop)
  • Open on Friday until 6:00 PM, on Saturday throughout the festival, but no later than 1:00 AM on Sunday

Portable toilets and accessible restrooms:

  • Na Valech Street (parking lot by the market—open Friday and Saturday)
  • Havlíčkova Street (near Družstevník—open Saturday)
  • Úzká Street (in front of the public restrooms—open Friday and Saturday)
  • Sokolovská Street (in front of Vinotéka u Korku – Wine Alley – open on Saturday)
  • Žerotínova Street (behind Laudon’s Courtyard – open on Saturday)

We ask visitors to use these facilities considerately and to keep the area tidy.


Washing Trough

A washing trough with service water will be set up on Masaryk Square near the VÝKUPNA tent, intended for washing beer glasses, which you can purchase at the VÝKUPNA tent or at the TIC reception desk.


Trash Cans and Containers

While we strive to minimize waste through the use of beer glasses and returnable cups, we cannot eliminate it entirely. Therefore, there will be a sufficient number of trash cans and recycling bins on the premises. We ask visitors, in their own interest, to keep the area clean and help reduce the festival’s environmental footprint.

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TOURIST INFORMATION AND ACCOMMODATION

During the event, you can also visit the expositions in the Nový Jičín Visitor Centre - City of Hats or in the Nový Jičín Museum.

A list of tourist attractions in the town and an overview of accommodation facilities can be found on the website of the information centre.

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Rental Fee for Returnable Cup Carriers with Clips

Cup carriers can be rented for a refundable deposit of 100 CZK at the “Cup Redemption” tent or at the reception desk of the TIC – Nový Jičín Visitor Center on Masaryk Square.

Please handle them with care and treat them as if they were your own. Return the carrier in its original condition. It is intended exclusively for returnable cups, not for other bottles, so please do not overload it.

Handling:

Please handle them with care and treat them as if they were your own, not just borrowed. Return the carrier in its original condition; it is not intended for other bottles, but exclusively for returnable cups. Therefore, please do not overload it.

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Recommended Conduct for Visitors

Festival attendees participate in the event at their own risk and are responsible for their own safety; they are required to obey all traffic laws. The organizer is not liable for any failure to comply with safety regulations.

We ask all visitors to observe the following guidelines:

  • Follow the instructions of the organizers, security personnel, and the Nový Jičín Municipal Police.
  • The festival’s organizing staff and security personnel ensure order and the smooth running of the event.
  • In case of medical issues, please go to the first aid station staffed by Czech Red Cross paramedics (near the main stage on Masaryk Square).
  • Maintain a safe distance from stalls, stages, and electrical equipment.
  • Report lost children or missing persons to the information desk – Cup Redemption Point.
  • Respect the areas around emergency exits and designated escape routes throughout the festival grounds.
  • Participants agree to behave and act in a manner that does not damage the surrounding environment.
  • Festival participants attend the event at their own risk and responsibility.

For complete information on evacuation and safety measures, you can download and review the full Pivobraní 2026 Evacuation Plan.

Video

Contact

Stevard

Město Nový Jičín
Návštěvnické centrum Nový Jičín
Masarykovo nám. 45/29
741 01 Nový Jičín

Mgr. Radka Bobková, MBA
Phone: +420556768398
Mobile.: +420731124489
E-mail: radka.bobkova@novyjicin.cz

Production

Michal Baroň
Mobile.: +420721253658
E-mail: BaronMichal@seznam.cz

Promotion

Nikola Maňáková, DiS.
Phone: +420556768255
Mobile.: +420603881933
E-mail: nikola.manakova@novyjicin.cz

Stalls

Jana Šuríková
Phone: +420556768255
Mobile.: +420603881933
E-mail: jana.surikova@novyjicin.cz

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